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Nom de l'entreprise:
CS Contact International
Titre:
Business Development Manager - Governmental Organizations
Lieu:
Paris, France
Experience à l'étranger:
Non
Pèriode:
Du: 07.2009 au: 06.2011
Description:
CS Contact is an international service firm, specialized in marketing operations and digital transition for Central African Organizations.
Through partnerships with contractors in Europe and China and its sales representatives in other 8 countries, CS Contact is a one-stop shop provider, including sourcing, design, implementation, quality control.
• Project originations: assembling reports and files in accordance with African public organization and ministries office specifications, lobbying, budgeting and building benefits forecasts, winning 12 key tenders within 2 years
• Project management: sourcing collaborators and contractors, planification and monitoring of the developments. Quality control and reporting to clients
• Marketing: Provided strategic communication plans, Presentation of deliverables, launched public PR campaigns, maximized the online presence of existing websites
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Nom de l'entreprise:
Urbadz
Titre:
Manager & Co-Founder
Lieu:
Paris, France
Experience à l'étranger:
Non
Pèriode:
Du: 08.2011 au: 07.2013
Description:
Urbadz is a buying platform for the outdoor advertising industry, including both traditional and digital Out-of-Home media.
With an emphasis on data-driven planning, we help agencies, national brands, and local businesses discover and efficiently purchase Out-of-Home media campaigns that deliver tangible and measurable results.
A cloud-based solution allowing outdoor advertising vendors to easily manage their inventory online and interact with new and existing clients in real-time.
Sold in 2013
• Strategy / financing: produced business plan and financial forecasts, pitching the company to main french startup events, raising 150k from public funds and private investors for seed
• Business development: built a strong network of large and medium out-of-home media vendors (1,500 products in data base), and negotiated campaign planning deals with media agencies.
• Project management: Conceptualised and supervised the development of the web platform (specification, mockups, webdesign, implementation of back office systems for vendors and buyers)
• Management: Supported sales collaborators, and delivered superior returns to small and middle local - regional businesses that were missing opportunities from this marketing channel
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Nom de l'entreprise:
MySecurite.com
Titre:
COO | Sales & Marketing Manager | Digital strategy Coordinator | BtoB
Lieu:
Paris, France
Experience à l'étranger:
Non
Pèriode:
Du: 09.2013 Ceci est mon poste actuel
Description:
MySecurite is the first online magazine specialised in advising people and families during their general prospective search of private security products and services.
French main trusted sources working closely with industry leaders (Securitas, EPS, Algoris, eGardia among others)
Management:
• Recruited, trained and managed a growing a team from 4 to 12 employees or contributors, mainly sales, developers and content creators
• Supported sales managers in day to day dealing (closing and campaign management) with clients and media agencies
Strategy:
• Drove new business strategy and revenue models, providing market research, business plan decks, financial forecasts and action plan for shareholders and investors
• Internalized key expertises to optimize processes and execution speed, being able to reduce operating costs by 50%
Project management:
• Conducted development of mysecurite v2: keywords and v1 traffic analysis, specifications, mockups, A/B testing, quality check, and purchase funnels
• Supervised front and back end implementation with webdesigners, developers and SEO consultant
Marketing:
• Developed online / offline marketing tactics: linkbuilding, traffic acquisition and monetization, content recommendation campaigns, PR (radio and regional newspapers partnerships)
• Conducted content publishing strategy and optimized main / landing pages for better bounce rates, engagement and conversions (100% increase)
• Defined and monitored KPIs to measure website and campaigns results, providing insights on overall traffic & performance
Sales: build a large pipeline of deals or prospects
• Closed and managed directly 20 key clients (top tier industry accounts and media agencies), providing lead generation solutions (exceeding revenue growth by 30%) at competitive costs. Developed customer relationships through ongoing consultancy on online acquisition systems
• Operated CPC, CPL campaigns and collaborated with web agencies, improving automatic monetization by 70%